It’s hard work to turn a business plan into a successful enterprise. One important ingredient is marketing and promotion. Here are 10 tips for small business and practice owners that will help you to promote and grow your business.
The beginning of 2020 was just like any other year. Companies were gearing up for a brand new start and marketing teams were ready to roll out their fresh, innovative campaigns. But then the coronavirus pandemic hit the world and everything changed. As we start planning the marketing strategy for 2021, how different will your…
Customers of today have high expectations of the services, products, and treatment they want. The quality of service you provide has a direct impact on your business revenue and learning to communicate more effectively with your customers is now key to success.
The internet is flooded with content from businesses trying to reach customers. Just because you have a website overflowing with content, it doesn’t mean that it’s one that customers will flock to for information. The key to great content that people will read, is to make it customer-focused. This is particularly important in the current…
GDPR. A well-used term that 2 years ago changed the way in which we connect with customers. Is your website compliant with recent changes in guidelines surrounding cookies? It’s essential that you stay up to date with legislative changes to prevent the risk of fines and business reputational damage.
The beginning of a new year for many means a new start. January is the perfect time to reflect on your 2019 business performance and work out what can be done better, more fluidly and where you can get better value for stronger results in 2020.
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