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Category Archives: General Marketing

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Five Marketing Trends For Small Businesses in 2022

Content marketing, Email Marketing, General Marketing, Marketing Strategy, Small BusinessBy content@marketingsquare.co.ukDecember 17, 2021

It’s hard to believe the new year is almost upon us. We have learned a lot over the last few years and have had to adapt to the ever-changing environment in order to successfully market to our customers and clients. So, if you’re looking to improve your marketing in the new year, check out these…

Meet: Sadie

General Marketing, Meet the TeamBy content@marketingsquare.co.ukDecember 1, 2021

Hello and welcome to the seventh in our series of blogs to get to know our fantastic team! We are giving you the opportunity to get to know a little more about who we are, how we help you (our clients) and what we get up to in our spare time. NAME: Sadie ROLE: Content Marketing Support Tell…

Last Minute Christmas Marketing Plans

General MarketingBy content@marketingsquare.co.ukNovember 19, 2021

The holidays are quickly approaching and it’s important that even though the year is winding down, your business does not. If you haven’t made plans yet, while you are leaving it a little late to be putting into place a grand festive campaign, you can still do something. For those that haven’t thought about it…

Meet: Kate

General Marketing, Meet the TeamBy content@marketingsquare.co.ukNovember 1, 2021

Hello and welcome to the sixth in our series of blogs to get to know our fantastic team! We are giving you the opportunity to get to know a little more about who we are, how we help you (our clients) and what we get up to in our spare time. NAME:  Kate Philbin ROLE: Copywriter Tell us…

Why Are Businesses Struggling to Recruit Marketing Specialists?

General Marketing, Marketing StrategyBy content@marketingsquare.co.ukOctober 20, 2021

With the world slowly recovering from the pandemic, goods and services that took a back seat are slowly coming back, and some are returning full-force. As many companies had to prioritise goals in order to stay afloat, many businesses scaled back or cut off marketing funds altogether. Now that the focus is on driving post-pandemic…

Meet: Kizzy

General Marketing, Meet the TeamBy content@marketingsquare.co.ukOctober 1, 2021

Hello and welcome to the eight in our series of blogs to get to know our fantastic team! We are giving you the opportunity to get to know a little more about who we are, how we help you (our clients) and what we get up to in our spare time. NAME: Kizzy Liddington ROLE: Social Media…

Event Photography – Don’t Leave it to Amateurs

General Marketing, Professional ServicesBy content@marketingsquare.co.ukSeptember 13, 2021

Event photography can be extremely beneficial to your business. Practically, on the day of the event, it helps to put you at ease knowing there’s a professional photographer there.

Five Benefits of Email Marketing

Email Marketing, General MarketingBy content@marketingsquare.co.ukSeptember 1, 2021

Most businesses use emails to promote their content and communicate with their customers, and small businesses especially should take advantage of email marketing as its low-cost and provides a great return on your investment. But that’s not all email marketing can do.

Crafting Your Ideal Customer’s Persona

General Marketing, Marketing Strategy, Small BusinessBy content@marketingsquare.co.ukAugust 16, 2021

Crafting buyer personas allows you to create targeted content for your ideal customers. Buyer personas are developed so that you can always refer back to your audience’s wants and needs when building your marketing strategy and campaigns.

Treat Your People Like Your Business’ Greatest Asset

General Marketing, Small BusinessBy content@marketingsquare.co.ukAugust 2, 2021

A business that prioritises its employees’ happiness and provides a great working environment are usually a success. So, you should treat them like they are your business’ greatest asset.

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