With the rise in digital marketing, search engine optimisation (SEO) has long been a major focus for many in their marketing strategy. It’s still a highly effective part of your approach and should absolutely be included, but it’s important you don’t put so much energy into SEO that you neglect other marketing channels.
It’s hard to believe the new year is almost upon us. We have learned a lot over the last few years and have had to adapt to the ever-changing environment in order to successfully market to our customers and clients. So, if you’re looking to improve your marketing in the new year, check out these…
Hello and welcome to the seventh in our series of blogs to get to know our fantastic team! We are giving you the opportunity to get to know a little more about who we are, how we help you (our clients) and what we get up to in our spare time. NAME: Sadie ROLE: Content Marketing Support Tell…
Hello and welcome to the sixth in our series of blogs to get to know our fantastic team! We are giving you the opportunity to get to know a little more about who we are, how we help you (our clients) and what we get up to in our spare time. NAME: Kate Philbin ROLE: Copywriter Tell us…
With the world slowly recovering from the pandemic, goods and services that took a back seat are slowly coming back, and some are returning full-force. As many companies had to prioritise goals in order to stay afloat, many businesses scaled back or cut off marketing funds altogether. Now that the focus is on driving post-pandemic…
Hello and welcome to the eight in our series of blogs to get to know our fantastic team! We are giving you the opportunity to get to know a little more about who we are, how we help you (our clients) and what we get up to in our spare time. NAME: Kizzy Liddington ROLE: Social Media…
Most businesses use emails to promote their content and communicate with their customers, and small businesses especially should take advantage of email marketing as its low-cost and provides a great return on your investment. But that’s not all email marketing can do.
Having writer’s block means you’re just unable to write, for whatever reason, and it can be a source of frustration for any business owner trying their hand at blog writing.
Having a solid content plan and social media strategy is the first step to reaching your customers. Then you need to find a balance between producing quality content and quantity to ensure you can sustain your posting requirements. But in order to engage with your audience, do you know when the best days and times…
An online presence for your business goes a long way, especially businesses with products to offer. But the competition is fierce, so the answer to what can set your company apart from the rest could be as easy as presenting your products better.
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