Most businesses use emails to promote their content and communicate with their customers, and small businesses especially should take advantage of email marketing as its low-cost and provides a great return on your investment. But that’s not all email marketing can do.
Having a solid content plan and social media strategy is the first step to reaching your customers. Then you need to find a balance between producing quality content and quantity to ensure you can sustain your posting requirements. But in order to engage with your audience, do you know when the best days and times…
An online presence for your business goes a long way, especially businesses with products to offer. But the competition is fierce, so the answer to what can set your company apart from the rest could be as easy as presenting your products better.
It’s easy to get carried away when talking about a subject you’re passionate and knowledgeable about. If you think it will be easy to convey the general idea of a subject in simple terms without all the statistics and facts or into the level of detail that you find fascinating, then you might be surprised…
In the first part of this series, we provided six steps you need to take to create a brilliant marketing plan. Now we’ll cover what a comprehensive marketing plan should consist of – laying out a template of the sections you should include to help you get started.
Each year, you should review and rejuvenate your marketing plan. It will be especially important to guarantee you have a brilliant marketing plan this year to keep your company on the path to profitability. Here’s how you can get started creating a brilliant marketing plan.
Social media has become central to the success of businesses and individuals over recent years. To keep up with the times, your business needs some kind of social media presence in addition to your established online one. Let’s look at the stats.
How do you create your content marketing strategy? Not just for 2021, but long-term. What are the best ways to provide engaging content for your target audience? Let’s take a look at a few strategies to adopt this year.
As people were stuck inside, the amount of time they are spending online increases, making digital marketing increase in importance. Brands also need to find more human-centric ways of interacting with their customers. Here are some key trends for 2021.
The businesses that adapted quickly to their changing environment at the start of the pandemic reaped the rewards in 2020. Your approach in 2021 will depend on how strict lockdown restrictions are, so you’ll need to keep up to date on government mandates and react accordingly. Marketing certainly looked different last year, but what will…